Archive for the ‘Video Marketing’ Category

Using Videos In Internet Marketing

Friday, September 30th, 2011

With the popularity of websites like YouTube and Vimeo, it is evident that online videos play an important role in the promotion of products and services. In NYC Internet marketing is being used by more and more businesses and with impressive videos they can spread a word about their offerings even more effectively. New York and New Jersey Internet marketing companies have observed that videos help to bring a more personal interaction between customers and businesses.

Online videos make the delivery of useful information faster and simpler. Professional NYC Internet marketing firms like NET can make videos that capture audience attention and enhance brand reputation. A picture is worth a thousand words, but when that picture is also augmented with the right degree of animation and sounds, it may be worth a million for the business. Besides advertisements, a video may be made to describe and demonstrate the functions of a product, to introduce a company or for online seminars, and conferences.

Videos on websites also help to pull more traffic. Websites with videos pertaining to a search get better rankings on search engines like Google. Professional New Jersey and New York SEO firms can also make online videos SEO friendly – this is done by use of appropriate keywords in the title tags and phrases that describe the video.  
                                                              
At present, YouTube is the most popular website used for video marketing. Thousands of videos are uploaded on the site daily. YouTube not only allows viewers to upload, view and download videos but also share them on social networking platforms like Facebook, Orkut, Twitter, Myspace, StumbleUpon and Blogger.

In NYC Internet marketing campaigns are used by many small and medium businesses and they can place impressive and optimized videos on their social media profiles to earn more ‘Likes’ and spread a word about their products and services. It is however important to use creative elements and add a professional touch to videos for marketing. Ideally, the duration of the video must not be more than 5 minutes as buffering consumes a lot of time in lengthy videos. 

NET is a reputed NYC Internet marketing firm that offers services for search engine optimization and social media optimization. We not only create and upload your videos on the right platforms, but also monitor your traffic and rankings. Contact NET for the finest New York Internet marketing and New York, New Jersey SEO campaigns.